In today’s world of e-mail and electronic communication, Courts are being urged to accept individual notice by e-mail instead of traditional notice by first-class mail. E-mail notice plans that include a link to a website provide fast and effective communication to class members, allow for submission of important data, and reduce costs. So what’s holding […]
IP Merger: What Will It Mean for the Industry?
International Paper is talking with Unisource about a proposed business combination of Xpedx, IP’s distribution business, and Unisource. Both Xpedx and Unisource are business-to-business distributors of printing, packaging and facility supplies. Unisource approached International Paper about a possible merger in April. International Paper (IP) is a global leader in packaging and paper with manufacturing operations […]
Creative Cloud: It’s What’s New from Adobe
Adobe is coming out with its new Creative Cloud which will replace the old Creative Suite. Adobe’s creative software for development and design is getting 15 full-version upgrades to its apps, a total rebranding with a new versioning system, and a future upgrade path overhaul for a yearly fee. Creative Cloud will be fuller integration […]
Consolidation of Paper Mills – A Study in Supply and Demand
As we all know, printed materials have decreased dramatically over the past 10 years. In our world of Internet information, e-mail and Kindle, the old standbys of snail mail, books, newspapers and magazines are becoming a thing of the past. Analysts predict the demand for print materials will fall at least another 18 percent by […]
Twitter for Leads
Have you been underestimating Twitter when it comes to B2B marketing? For business to business (B2B) marketing for small and medium-sized companies, Facebook is for traffic and Twitter is for leads. This is the conclusion of an analysis of 600 US B2B SMB websites conducted by Optfy in their B2B Marketing Benchmark Report. The study, […]
SEC Announces Agenda for May 1 Meeting of Advisory Committee On Small and Emerging Companies
FOR IMMEDIATE RELEASE 2013-68 Washington, D.C., April 22, 2013 — The Securities and Exchange Commission today announced the agenda for a meeting of its Advisory Committee on Small and Emerging Companies on Wednesday, May 1. The Advisory Committee will hear presentations from Robert Greifeld, Chief Executive Officer of NASDAQ OMX Group, William R. Hambrecht, Chairman […]
SEC Adopts Rules to Help Protect Investors from Identity Theft
Washington, D.C., April 10, 2013 — The Securities and Exchange Commission voted unanimously to adopt rules requiring broker-dealers, mutual funds, investment advisers, and certain other entities regulated by the agency to adopt programs to detect red flags and prevent identity theft. The SEC adopted the rules jointly with the Commodity Futures Trading Commission (CFTC) in […]
Increase Your Response Rate – Make It Personal
Wow! An individual mailer with photo of a Porsche parked in front of your house. Pretty impressive. That’s what Porsche recently sent out to targeted prospects along with a website address where they could book a test drive. According to their agency, nearly a third of recipients responded by booking that test drive. You can […]
Investor Information and Social Media
Investors may soon be getting their financial information via social media. As long as companies apprise their investors about their social media strategy ahead of time, the Securities and Exchange Commission has approved publishing company news on social media sites such as Facebook and Twitter. A personal Facebook post by Netflix Chief Executive, Reed Hastings, […]
4 Ways to Make Print Marketing Work for You
Times are changing and print marketing is stepping up to the plate. As part of a multi-faceted marketing campaign, print can bring the dollars to your door. How many times have you checked your e-mail inbox only to find it jammed with advertising from companies you have no desire to work with? It’s why we […]
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