The landmark health care case decided recently by the Supreme Court is being discussed and accessed by employers throughout the country. Both sides of the debate agree that the health care bill is the largest income-redistribution program enacted in decades. It collects taxes from the prosperous, offers new Medicaid benefits to the near poor, and […]
Obama Care and Your Business – Part 1
The landmark health care case decided last week by the Supreme Court is being discussed and assessed by employers throughout the country. Both sides of the debate agree that the health care bill is the largest income-redistribution program enacted in decades. It collects taxes from the prosperous and offers new Medicaid benefits to the near […]
PostalOne!® – Basics
The PostalOne!® system from the U.S. Post Office offers a Web-based alternative to existing manual mailing processes with an electronic suite of services designed exclusively for business mailers. It is an information management system that sets the foundation for a seamless acceptance mailing process. The system provides electronic linkage between a customer’s mailing information and […]
PostalOne!® Assignment Support System (PASS)
PostalOne!® Assignment Support System (PASS) is a new program for existing and prospective PostalOne! partners and PostalOne! Transportation Assignment System vendors. The program maximizes benefits through standardization, process improvement, and quality control. If you are a major First-Class Mail® business mailer, attaining certification means that you have optimized your use of the PostalOne!® Transportation Assignment […]
Reduce Your Print Project Costs
There are many things to consider on any print project. The material, equipment and application that you and your printer choose can all affect cost and quality. Whether you are looking at a new design project or just need a little help refining what you have already started, it is important to find a printer […]
IMb Tracing
IMb TracingTM allows mailers to uniquely identify and receive mail processing data for outgoing and incoming reply mailpieces. It uses barcodes scanned by mail processing equipment to collect data from mailpieces as they are sorted and approach delivery. It provides the mailer with information about automation-compatible letters and flats for First-Class Mail®, Standard Mail®, and […]
Regulatory Guidelines for Social Media – FINRA and SEC Weigh In – Part 2
Social Media Marketing brings unique challenges to financial firms and Registered Investment Advisors. Both FINRA and the SEC have set out guidelines and suggestions. This is part two of a brief overview with practical suggestions you can use. Third Party Posts: Whether a third party post is attributable to the firm depends on whether the […]
Regulatory Guidelines for Social Media – Overview – FINRA and SEC Weigh In – Part 1
Social Media Marketing brings unique challenges to financial firms and Registered Investment Advisors. Both FINRA and the SEC have set out guidelines and suggestions. This is part one of a brief overview with practical suggestions you can use. Record keeping: The use of social media on personal devices presents a challenge from a record-keeping perspective. […]
Every Door Direct Mail
What is it? Every Door Direct Mail (EDDM) is a marketing idea from The U.S. Postal Service to help you expand your business with new and existing customers. It enables you to extend your customer reach without the need for mailing lists, permits, and the associated fees. With Every Door Direct Mail, you create a […]
Digital Omnivores – Today’s Connected Consumer
Mobile phones began a worldwide revolution when they provided consumers with the first experience of connecting online away from a computer and a fixed Internet connection. The development of smartphones took the power of mobile technology a step further and shifted consumers’ expectations for accessing digital content. Now, a new movement appears to be on […]
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