With a greater interest in the nutritional content of our food these days, people want instant information about what they are eating. What better combination than fast food with fast info? In January, McDonald’s (NYSE: MCD) announced that they are launching a new global packaging design with a blend of text, illustrations and a QR […]
Return on Investment: Direct Mail vs. Email Marketing
How do you decide what marketing venue will work for your business? The responsibility of choosing among direct mail, e-mail, social media and personal contact can be daunting. The Harvard Business Review recently published an article entitled, “Why E-mail Marketing is King” which analyzed the effectiveness of email marketing compared to direct mail. The following […]
Is NFC Technology the New QR Code?
We have all seen QR codes (Quick Response Codes), those two-dimensional barcodes consisting of black square dots arranged in a square grid on a white background. They are optical machine-readable labels attached to items that record information related to the item. Using an app on your smartphone, you can scan codes to learn about concerts […]
What to expect for XBRL in 2013
Financial Executives International recently published their report on the financial industry’s transition to XBRL : SEC reporting and The Impact of XBRL: 2012. To find out how companies are handling SEC reporting and compliance with XBRL tagging requirements, The Financial Executives Research Foundation surveyed executives and SEC reporting professionals from 416 unique companies. What do […]
Direct Mail is Making a Comeback
Heinz Marketing recently listed a Direct Mail comeback as #1 on their list of the 10 most important Business-to-Business marketing trends in 2012. “With increasingly better abilities to cost-effectively reach micro-segments of prospects and customers with unique, traceable messages, B2B marketers are making direct mail a more prominent part of their marketing mix again.” Heinz […]
NYSE proxy fees
The Proxy Fee Advisory Committee (PFAC), formed by the New York Stock Exchange, published its 2012 recommendations for changes to the fees paid by public companies to banks and brokers for the distribution of proxy materials to shareholders who hold their stock in street name. The 2012 Report and Recommendations propose to encourage and […]
Foreign Account Tax Compliance Act
The Foreign Account Tax Compliance Act (FATCA) is an important development in U.S. efforts to improve tax compliance involving foreign financial assets and offshore accounts. Under FATCA, U.S. taxpayers with specified foreign financial assets that exceed certain thresholds must report those assets to the IRS. In addition, FATCA will require foreign financial institutions to report […]
Crowdfunding Revisited
In a previous blog, we discussed some of the plusses and minuses of Title V of the JOBS Act which includes a crowdfunding component. We talked about concerns that the crowdfunding exemption would give rise to abuses of the law without adequate oversight. Let’s take another look at more of the specifics of this controversial […]
Abandoned Property Law Updates
65 new state law changes have been enacted regarding examinations and audits of abandoned property as of September 2012. States looking for additional revenue are passing laws that will allow them to dip into those funds earlier than previous laws allowed. Abandoned property (sometimes referred to as unclaimed) refers to accounts in financial institutions […]
Regulation changes: What to Expect In 2013
The Fiscal Cliff aside, what can savers, borrowers and investors expect in 2013? Dividend and Capital Gains taxes. As it stands now, the rate on long-term capital gains is scheduled to increase from 15% to 20% and the Federal Tax Rate on dividends is scheduled to increase from 15.0% to 43.4% Higher taxes relating to […]
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