It was announced last week that Newsweek, which moved to online-only publication last year, will return to releasing printed copies. The magazine is set to release a 64-page weekly edition in January or February, and plans to move towards a subscription-based model. Newsweek’s editor in chief Jim Impoco says “We see it as a premium product, a […]

At AFPI, we specialize in design and print communications for highly regulated industries. Whether dealing with postal, compliance, or brand regulations, we’ve learned that regulations don’t need to be viewed as a negative limitation or a source of frustration. As Elizabeth Gooding, president of Gooding Communications Group writes for The Digital Nirvana, “boundaries don’t need […]

With the dramatic shift towards digital marketing tools, the future of print comes into question. Will print continue to stay relevant? Will it evolve, and if so, how? Graphic Design USA posted the results of their 50th anniversary print survey, asking survey participants to share their best predictions for the future of print. The survey contains […]

Self-mailers are postcard-like direct mail pieces, which can be sent as-is, without the need for an envelope or wrapper. Today we’re looking at the basics of self-mailers: reasons for using them, methods for making them more effective, and USPS regulations  for sending them.  Should You Use A Self-Mailer? Self-mailers are popular because they help companies […]

Most paper companies provide an overwhelming array of options for your printing needs, offering a variety of weights, finishes, and colors. Your choice of paper certainly contributes significantly to your overall design. And, with a little education about these options, they can start to feel more exciting than overwhelming. Choosing the right paper means honestly […]

Maybe you’re the owner of a micro-business, hoping to gain some visability through printed mailings, business cards, or company stationary, but lacking the budget to work with a designer on each of these individual elements. Or maybe you’re a designer, looking for ways to work with clients who have very limited budgets. These clients want […]

What can we learn from looking at the voting trends of institutional shareholders versus retail shareholders? ProxyPulse looks at this issue in the third edition of their proxy season recap. Clarifying the Terms: In the case of these findings, the term “institutions” refers to mutual funds, public and private pension funds, hedge funds, investment managers, […]